The Walk to Work.
BYT director Jordan Hall profiles New Orleans Saints star running back, Alvin Kamara in his latest work for Champs Sports & Adidas Originals. Shot on Location in New Orleans, featuring talent from the community and a local second line brass band… the films showcase Kamara’s connection to the people of the city and his commitment to being a source of inspiration to the youth
“So Kamara walks home after games.
I love that dude.”
The recent partnership between Saints star running back, Alvin Kamara and Adidas lended itself to a solid narrative about the richness of community, and being true to yourself. Inspired by his personal style, collaborative spirit and uniquely creative approach to everything he does, Firstborn, Champ Sports and Adidas Originals wanted to walk with Kamara as he would to and from every home game. However, this time we brought a few more to roll down the streets of the Big Easy with us.
“They show me love.”
Thanks to the city of New Orleans, Bryght Young Things, the local crew, and AK for letting us tell his story.
Made possible by the following:
Agency: Firstborn
Creative Director: Gradwell Sears
Associate Creative: Justin Earley
Senior Creative: Kyle Helmstetter
Producer: Ben Kainz
Film Director: Jordan Hall
Production: Bryght Young Things
and so many others!
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